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More consumers claim for damage as e-commerce market gets bigger 게시글 상세보기 - 등록일, 조회수, 첨부파일, 상세내용, 이전글, 다음글 제공
More consumers claim for damage as e-commerce market gets bigger
Date 2013-05-14 Hit 2161
More consumers claim for damage
as e-commerce market gets bigger

Consumer damage skyrockets related to big four online shopping mall website 
and air passenger/transportation service
 
 
    The Korea Consumer Agency (www.kca.go.kr) has conducted an analysis on consumer damage related e-commerce filed to the KCA in 2012. According to the analysis, no. of consumer damage surged to hit 4,467 cases as B2C market gets bigger to amount to US1.8bn.
 
    Looking at types of the consumer damages, damages related to contracts topped the list with 47.6% (2,125 cases), +21.2% y-y from 1,754 cases in 2011, including refusal to cooling-off request, non-performance of contract, etc. The 21.2% growth surpasses growth rate of overall consumer damage related to e-commerce at 4.1%.
 
    In particular, no. of damages related to Korea’s big four online shopping mall website (G-market, 11st, Auction, and Interpark) stood at 711 cases, +17.9% y-y from 603 cases in 2011 and took up 15.9% of overall e-commerce consumer damages (4,467 cases).  
 
    Under the Act on the Consumer Protection in the Electronic Commerce Transactions, etc, online intermediaries should promptly take necessary measures to solve complaint and disputes occurred while a consumer’s using the Internet shopping mall. And, the measures may include identifying the cause and the damage. However, the analysis tells that many of online intermediaries was quite passive in responding to consumer complaint and damage such as delivering the seller’s argument or failing to respond promptly.
 
    By item of concern, air passenger/ transportation service doubled to 181 cases y-y from 92 cases in 2011. Of these, damage related to using foreign airlines or low-priced airlines took up 79.5% (144 cases). Consumers are urged to take precautions to avoid consumer damage in purchasing air tickets online.  
 
< Consumer Damage by Type of Airlines >

 

Domestic

Foreign

Unknown

Total

large-size

low-cost

large-size

low-cost

Cases

21

33

84

27

16

181

%

11.6

18.2

46.4

14.9

8.8

100.0

 
    Based on these findings, the Agency is going to continuously strengthen monitoring online intermediaries and online retailers by cooperating with relevant agencies and organizations for sound development of e-commerce market and consumer empowerment.
Next ‘Consumer Market Evaluation Index’ was developed by the KCA
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