Eco-Friendly Programs Need to Strengthen Economic Benefits for Consumers

According to a recent government report, Korea’s eco-friendly market has grown to KRW 34 trillion, reflecting continuous growth, but consumer participation in green practices is on the decline. Accordingly, the Korea Consumer Agency (President Yoon Soo Hyun) conducted a survey among 3,200 adult consumers nationwide to assess their use of eco-friendly programs in daily life. The results showed that 66.4% (2,125 respondents) are currently engaging in such programs.